Ferrari Archives - Santasombra https://www.santasombra.com/portfolio-tag/ferrari/ Sombra, aka Victor Ruano, is a Graphic & Motion Designer, and GenAI Artist. Sun, 25 Aug 2024 20:16:05 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.2 https://www.santasombra.com/wp-content/uploads/2022/09/cropped-icon_santasombra-identity-LOGO-32x32.jpg Ferrari Archives - Santasombra https://www.santasombra.com/portfolio-tag/ferrari/ 32 32 36810428 Ferrari Adrenaline https://www.santasombra.com/portfolio-item/ferrari_adrenaline/ Sat, 15 Oct 2016 20:02:43 +0000 http://kenozoik.edge-themes.com/?post_type=portfolio-item&p=1958 These are style boards for the Ferrari energy drink TV. commercial. This project was made in 2011 at Suspect Vfx. in NYC along with fellow artists: Hoon, the Art Director; Frank, a 3D Motion Designer and Ryan a 2D Motion Designer. I served as a 2D & 3D motion designer, compositor & animator. This project was 3D (C4D) based with tons of after effects compositing and Photoshop retouching. These are the Ferrari Adrenaline Style boards.

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Ferrari Adrenaline Styleboards

Ferrari Adrenaline Styleboards: Igniting Visual Energy
At Suspect VFX in NYC, I collaborated with a talented team to create style boards for the Ferrari energy drink TV commercial. This project brought together:
  • Hoon, Art Director, who led the creative vision
  • Frank, 3D Motion Designer, who crafted stunning 3D elements
  • Ryan, 2D Motion Designer, who added dynamic motion graphics
  • Myself, serving as a 2D & 3D Motion Designer, Compositor, and Animator
Project Highlights:
  • Utilized Cinema 4D (C4D) for 3D modeling and animation
  • Employed After Effects for extensive compositing and visual effects
  • Incorporated Photoshop retouching for precise image manipulation
Creative Process:
Our team worked in harmony to create style boards that embodied the Ferrari brand’s essence: speed, energy, and sophistication. I focused on:
  • Designing and animating 2D and 3D elements, blending style and functionality
  • Compositing and animating scenes, ensuring seamless integration and visual flow
  • Retouching images, refining details, and enhancing overall visual quality
Project Outcome:
The Ferrari Ferrari Adrenaline showcase our team’s collective creativity and technical expertise. These boards capture the essence of the Ferrari brand, infusing energy and dynamism into every frame. This project was an exhilarating experience, allowing me to push the boundaries of motion design, compositing, and animation.

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