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	<title>Lifestyle Archives - Santasombra</title>
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	<description>Sombra, aka Victor Ruano, is a Graphic &#38; Motion Designer, and GenAI Artist.</description>
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	<title>Lifestyle Archives - Santasombra</title>
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		<title>Motion Day RVA</title>
		<link>https://www.santasombra.com/portfolio-item/motion-day-rva-nike-posters-richmond/</link>
		
		<dc:creator><![CDATA[Victor]]></dc:creator>
		<pubDate>Fri, 27 Mar 2026 22:07:14 +0000</pubDate>
				<guid isPermaLink="false">https://www.santasombra.com/?post_type=portfolio-item&#038;p=15831</guid>

					<description><![CDATA[<p>A series of six posters exploring movement as a shared language, blending generative AI and design systems to create a cohesive visual identity for a Nike-sponsored event in Richmond, VA.</p>
<p>The post <a href="https://www.santasombra.com/portfolio-item/motion-day-rva-nike-posters-richmond/">Motion Day RVA</a> appeared first on <a href="https://www.santasombra.com">Santasombra</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>Motion Day RVA</strong> is a series of six posters created for a Nike-sponsored community event in Richmond, Virginia. The project explores movement not as performance alone, but as a shared language—one that connects bodies, cultures, and everyday rituals of motion.</p>
<p>&nbsp;</p>
<p>Each poster presents a stylized micro-world where diverse characters engage in physical activity: running, stretching, lifting, playing—captured in a soft, sculptural aesthetic. The visual language balances playfulness with intention, emphasizing inclusivity, accessibility, and the joy of movement in public space.</p>
<p>&nbsp;</p>
<p>The project was developed using a hybrid generative workflow. <a href="https://www.midjourney.com/" target="_blank" rel="noopener"><strong>Midjourney</strong></a> was used in the early stages to define the visual direction through a moodboard and sref-based style exploration, establishing the tone, forms, and color systems. From there, <a href="https://www.weavy.ai/" target="_blank" rel="noopener"><strong>Weavy.ai</strong></a> became the central tool for production; handling design, layout, typography, final rendering, and style extraction to ensure coherence across all six compositions.</p>
<p>&nbsp;</p>
<p>Weavy’s ability to maintain stylistic consistency allowed the series to function as a unified system rather than individual posters. Typography, spatial hierarchy, and composition were refined within this environment, enabling a seamless integration between generative imagery and graphic design structure.</p>
<p>&nbsp;</p>
<p>The result is a cohesive campaign that feels both synthetic and human, where crafted digital forms echo real-world movement, and technology becomes a tool for amplifying community presence rather than replacing it.</p>
<p>The post <a href="https://www.santasombra.com/portfolio-item/motion-day-rva-nike-posters-richmond/">Motion Day RVA</a> appeared first on <a href="https://www.santasombra.com">Santasombra</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">15831</post-id>	</item>
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		<title>Journaling • A Video Diary Through AI Portraits</title>
		<link>https://www.santasombra.com/portfolio-item/journaling-ai-video-diary/</link>
		
		<dc:creator><![CDATA[Victor]]></dc:creator>
		<pubDate>Sun, 14 Dec 2025 13:18:49 +0000</pubDate>
				<guid isPermaLink="false">https://www.santasombra.com/?post_type=portfolio-item&#038;p=15761</guid>

					<description><![CDATA[<p>A daily video diary where surreal self-portraits speak short reflections about the day. Using Midjourney, HeyGen, and Premiere, each entry transforms a written journal note into an AI-animated portrait that narrates the moment.</p>
<p>The post <a href="https://www.santasombra.com/portfolio-item/journaling-ai-video-diary/">Journaling • A Video Diary Through AI Portraits</a> appeared first on <a href="https://www.santasombra.com">Santasombra</a>.</p>
]]></description>
										<content:encoded><![CDATA[<h3><strong>Summary / Project Description</strong></h3>
<p>Journaling is an ongoing personal project where each day becomes a short video diary entry. Instead of traditional writing, the diary takes the form of surreal self-portraits, sculptural busts that resemble fragments of the self. These portraits become the narrator of the day. Each entry begins as a written reflection: a small observation, a memory, a thought about the day. That text becomes the voice of the portrait.</p>
<p>&nbsp;</p>
<h3><strong>Using generative tools, the process unfolds across several stages:</strong></h3>
<p>First, I design the portrait using Midjourney, exploring surreal interpretations of the human head and bust as containers of thought, memory, and mood. The selected portrait is then animated with HeyGen, where the bust recites the diary entry, transforming a static image into a speaking presence. The narration itself is also generated through AI voice synthesis, creating a strange but intimate effect: the portrait becomes both author and narrator of the daily reflection.</p>
<p>&nbsp;</p>
<p>Finally, the pieces are assembled in Adobe Premiere, where the visual rhythm, sound, and pacing shape the final diary entry. The result is a hybrid between personal journaling, experimental portraiture, and AI-assisted filmmaking, a daily practice that explores how technology can mediate memory, identity, and storytelling.</p>
<p>&nbsp;</p>
<p>Each entry is small. But over time, they accumulate into a living archive of thoughts, images, and days.</p>
<p>The post <a href="https://www.santasombra.com/portfolio-item/journaling-ai-video-diary/">Journaling • A Video Diary Through AI Portraits</a> appeared first on <a href="https://www.santasombra.com">Santasombra</a>.</p>
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		<post-id xmlns="com-wordpress:feed-additions:1">15761</post-id>	</item>
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		<title>The Disappearance of Technology</title>
		<link>https://www.santasombra.com/portfolio-item/disappearance-of-technology-openai-posters/</link>
		
		<dc:creator><![CDATA[Victor]]></dc:creator>
		<pubDate>Tue, 01 Apr 2025 19:59:51 +0000</pubDate>
				<guid isPermaLink="false">https://www.santasombra.com/?post_type=portfolio-item&#038;p=15842</guid>

					<description><![CDATA[<p>A visual exploration of how technology has evolved from visible machinery into invisible experience; told through ten minimalist, exploded-view posters.</p>
<p>The post <a href="https://www.santasombra.com/portfolio-item/disappearance-of-technology-openai-posters/">The Disappearance of Technology</a> appeared first on <a href="https://www.santasombra.com">Santasombra</a>.</p>
]]></description>
										<content:encoded><![CDATA[<p><strong>The Disappearance of Technology • Exploded View Poster Series for OpenAI</strong><br />
&nbsp;<br />
This project explores a simple but profound shift: technology is no longer something we see, it is something we experience.<br />
&nbsp;<br />
The series consists of ten vertical posters that juxtapose past and present objects through exploded views. At the bottom, legacy devices reveal dense, mechanical systems: gears, springs, wires, and visible logic. At the top, their contemporary counterparts dissolve into layered, minimal architectures; thinner, quieter, more integrated, almost invisible.<br />
&nbsp;<br />
Each composition follows a strict visual system: white seamless space, precise alignment, controlled symmetry, and a vertical narrative that moves from weight to lightness, from friction to flow. The result is not just a comparison of products, but a visualization of technological evolution, from object to interface, from mechanism to intelligence.<br />
&nbsp;<br />
The work was created using Weavy.ai across the full pipeline: prompt design, image generation, layout, and final composition. The process combined structured prompt engineering with iterative refinement to achieve material accuracy, realistic component distribution, and consistency across all pieces. Special attention was given to scale plausibility, internal architecture logic, and the balance between mechanical density and digital minimalism.<br />
&nbsp;<br />
Typography and layout were intentionally restrained. The system relies on minimal labels, “Then” and “Now”, and a single line that anchors the entire campaign: <strong>Technology is disappearing into experience</strong><br />
&nbsp;<br />
Rather than celebrating devices, the project focuses on their disappearance.</p>
<p>The post <a href="https://www.santasombra.com/portfolio-item/disappearance-of-technology-openai-posters/">The Disappearance of Technology</a> appeared first on <a href="https://www.santasombra.com">Santasombra</a>.</p>
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